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Use case

For marketing

Short links and OTP in funnels where deliverability and cost per touch matter.

Quick Answer

Short links and OTP in funnels where deliverability and cost per touch matter.

Summary

Short links and OTP in funnels where deliverability and cost per touch matter. Outbound OTP to a real user number via the Cascade API.

Key Takeaways

  • Outbound OTP, not number rental.
  • Key only on the server.
  • Links: /docs /api /pricing.

Task

Not spam broadcasts, but transactional messages: lead confirmation, a link to a landing/payment, a code for offline activation.

What to consider

  • Consent and frequency (avoid burnout)
  • Channel: messengers are cheaper than SMS
  • Short links with click counters
  • Tie-in with product OTP: /use-cases/saas

Links and OTP API: /api, pricing: /pricing.

FAQ

Is Cascade suitable for marketing?
Yes, if you send a code to your user on their number.
Where to start?
Key → /otp/send → /otp/verify → monitor in the cabinet.